The story (concept) behind My corporate identity

The teacher tells his students: “Every man by average ejaculates around four hundred million sperm. Out all this number there is only one sur vivor.; This sur vivor reaches, and fer tilizes the egg, resulting in a kid. This Kid is you.” Even before a Man is born he is best in four hundred million. In this case its me. I am the best in 400,000,000.

This was the concept behind my corporate identity. The logo it self is my name - A line writing of the word RAJI done with the shape of a sperm; "The sperm".

I had done this as my portfolio project before graduation in 2006. And i have been using it since then.

I really like it.

It is really how amazing who far a man will go to "sell" himself. Sell is the arabic word used for marketing.

Selling one's skills, attitude even loyalty and previous experience of course. All these and others, create this small price tag you hang on yourself before entering the interview. Hopefully the buyers won't bargain a lot.

The words the best in 400,000,000 are intended to draw attention. A call for the interview. That's about it, a hook. which i think is a very efficient one.